Ten Strategic Risks to Embrace for Every Startup

Deliver an innovative solution to a painful customer problem.

Plan to replace your product with a better and cheaper one

Build a dynamic product line, rather than a single product

Implement a new business model

Partner with a competitor

Plan to spend money on marketing.

Build your team from the best and brightest

Count on less funding rather than more

Be aggressive in your forecasts.

Lead rather than follow.

Source: http://www.youngentrepreneur.com/blog/ten-strategic-risks-to-embrace-for-every-startup/